Welcome to this week’s episode of Social Chatter where we cover the latest social media news.
Each episode of Social Chatter is available as a blog post or video.
Let’s see what’s cooking in social media this week with your hosts, Christian Karasiewicz and Vincent Orleck!
Watch This Week’s Social Media Updates
Facebook Launches Local Insights for Local Businesses
Facebook local insights adds additional functionality such as being able to see the percentage of people in the vicinity of your business. You can also know when people are more likely to visit your business and also learn more about the age and gender of someone and if they are local or a tourist.
Read more about Facebook local insights.
Twitter Emoji Reactions
I can't believe they're finally letting me ? tweets
(The best part is that it's not even a joke, I just found this…) pic.twitter.com/cyJ6Lmfhgx
— Ninji, infamous dog (@_Ninji) November 16, 2015
Twitter is testing out Twitter emoji reactions. These are similar to Facebook reactions.
Essentially, instead of just liking a tweet, you can use emojis to tell people how you really feel about a tweet.
LinkedIn's Updated Mobile App
Another big change this week comes from LinkedIn.
They've done a major overhaul on their mobile app to make it more user friendly.
Personally, we feel it looks a lot like Facebook's mobile app.
You can get the new updated mobile app here.
Instagram Testing Multiple Accounts
Another big update this week comes from Instagram.
They're currently testing the ability to switch between different Instagram accounts from one account.
Right now this feature is only available on Android.
To read more about this update, click here.
Facebook Page Plugin for Messenger
Posted by Facebook Developers on Tuesday, December 1, 2015
Instead of having to go to your Facebook Page to message your business, you can now "easily message your business without ever leaving your website."
This is done using the new Facebook Page Plugin for Messenger.
Facebook Launches Live Video and Collage
One last update this week in social media comes from Facebook.
They've introduced Facebook live video and collage.
Facebook Live Video let's you create a broadcast for others to subscribe to.
The second feature is called Facebook Collage.
Collage takes photos and videos that you create and groups them into a "scrolling, moving collage."
Read the Facebook Live Video and Collage announcement to learn more.
Tools
In addition to sharing the latest in social media news from this past week, we also highlighted some great tools and apps to check out.
LeadPages Landing Page Grader
Are your landing pages not performing well?
Once you create a landing page, use the LeadPages Landing Page Grader to find out how well your page is built.
You can also learn about areas you can improve to help improve its overall performance.
Try the LeadPages landing page grader
Colibri
Do you know who is talking about your brand online?
For example, on blogs or social media channels?
With Colibri, you can keep track of your brand or keywords related to your business using one dashboard.
This is a very handy tool if you're an entrepreneur or solopreneur who simply doesn't have enough time to keep tabs on who is talking about your brand.
With Colibri, you can locate conversations and engage with customers to solve problems or answer questions.
Instagress
Would you like to generate more engagement on Instagram?
How abot adding new followers?
With Instagress, you can grow your followers, manage multiple Instagram accounts and more.
Wrap-up
That’s it for this week’s episode of Social Chatter.
Be sure to tune-in to our next episode on Blab to find out what’s cooking in social media!
If you have any questions about anything mentioned this week, share them with us on Facebook, Twitter, LinkedIn or in the comments below.
