Social Chatter Episode 230: Facebook Creator Studio App & How to Schedule Instagram Comments

Social Chatter: Episode 230 - Featured

Social Chatter Episode 230: Facebook Creator Studio App & How to Schedule Instagram Comments

Welcome to the 230th episode of Social Chatter, the longest running social media marketing talk show. We cover the latest social media news from this past week, including:

If you like, you can watch or listen to Social Chatter on our blog, YouTube channel, podcast or the Alexa Flash Briefing.

We also talked about LinkedIn Live targeting and YouTube Applause last week on Episode 229.

Let's see what's new in social media this week with, Christian Karasiewicz, Jim Fuhs and guest, Jeff Sheehan.
 

Social Chatter: Social Media Marketing Talk Show - Episode 230

 

 

Facebook Creator Studio App, A Companion to Creator Studio

In Facebook news, they have launched the Facebook Creator Studio app for iOS and Android.

With the Facebook Creator Studio app, you can manage and edit Facebook Page posts, see performance analytics and respond to messages. You can even manage multiple Facebook Pages at once.

Facebook had this to say about the Creator Studio app.

The app is an evolution of and mobile complement to Creator Studio, the desktop hub dedicated to helping creators and publishers manage their content, track performance, and connect meaningfully with their audiences on Facebook. The new experience offers the same actionable insights and meaningful engagement metrics, all from the ease of a mobile device.

Here is a look at the Facebook Studio Creator App.

Facebook Creator Studio App
Facebook Creator Studio app helps you manage Page posts, view Insights and more from your mobile device.

 

Why The Facebook Creator Studio App Matters For Your Business

If you previously used the Facebook Creator app, which shut down in March 2019, the Facebook Creator Studio app is essentially a replacement with a new interface. Keep in mind that the Creator Studio app does not allow you to create new posts (right now).

As a business, if you struggle with keeping up with Facebook Page posts from fans or want to better track your Page performance through Facebook Insights, the Facebook Creator Studio app does these things well (and saves you time). We expect to see post creation in a future update.

 

Schedule Instagram Comments Using Later

In Instagram news, if you are a Later user, you can craft, schedule and automatically post the first comment on your Instagram posts.

 

Why Scheduling Instagram Comments Matters For Your Business

While you can only schedule the first comment on your Instagram post on all Later paid plans, by having the ability to schedule Instagram comments, you can plan out which Instagram hashtags to use ahead of time.

Remember, you can schedule Instagram comments (in addition to hashtags).

To add a first comment on Instagram using Later, follow these steps.

  1. Open up the post scheduler in Later. This is available on desktop, iOS or Android.
  2. Enter your hashtags or any text in the first comment.
  3. Schedule your post as usual (add your Linkedin.bio as well)
  4. You have just learned how to schedule Instagram comments!

Once you have scheduled your first Instagram comment, you may want to optimize the hashtags you used (or that first comment) to see if you have the right hashtag categories or text and whether it drives engagement with your followers.

 

Other Social Media News Mentioned

Here are some additional social media news topics that we covered on our weekly live social media marketing talk show that are worth checking out.

  • Facebook News
  • Vimeo launches Vimeo Create. an AI-powered social video editing platform.
  • Twitter rolled out the "Good Copy, Bad Copy" program for sharing best practices.

  • Snapchat has launched AR lenses that transform the ground around you.

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    What Is Social Selling?

    This week on our social media marketing talk show, we also invited Jeff Sheehan to share tips on leveraging social selling.

    Here are the tips that he shared.

    • Social Selling is using social media tools to faciliate the sale - it is an evolution in the sales process
    • Get to know your customers - scour the web, before connecting with someone
    • If you're not a good salesperson to begin with, social selling won't improve things
    • Social selling can enhance cold calling, because you have more information you can use when going into a call

     

     

    How Can You Start Use Social Selling Today?

    Jeff also shared tips to help you immediately start implementing social selling

    • Take an interspective look at your skills, products and services to see if they align with your messaging you are putting out
    • Build a solid foundation first before the goals, objectives and plan
    • Research your competitors to see what they are doing and how you match up

     

    Tools

    In addition to sharing the latest news from this past week, we also highlighted some great social media tools and apps for you to check out.

     

    Logitech StreamCam

    The first tool that we have for you this week is Logitech StreamCam.

    The Logitech StreamCam is a USB-C streaming webcam. It captures video at 1080P HD 60fps.

    The Logitech StreamCam is different compared to other webcams on the market. It includes a smart auto-focus system that can easily track and recognize faces.

    Where it truly shines is that you can capture both horizontal and vertical video. This way you can easily create video content for a webinar or your YouTube channel or use it for live-streaming on mobile.

     

     

    The Logitech StreamCam runs around $170, which is a great valuable for a quality webcam.

    Record better video

     

     

     

    Clipscribe

    The second tool that we have for you this week is Clipscribe.

    80% of social media videos are watched without the sound on.

     

    With Clipscribe, you can quickly create sub-captioned videos in minutes.

    This way you can grab the attention of your audience whether they watch your videos with or without the sound on.

    Clipscribe helps you automatically caption videos, gives you access to a headline designer, countdowns, branding and much more.

    You can get the personal version of Clipscribe with 30 minutes of video uploads per month and 30 GB of online storage for $45. If you upgrade to Clipscribe Pro, you can upload up to 80 minutes of video for transcription per month. You also get 80GB of storage. This will run you $90.

     

    Quickly create videos with captions

     

     

    Wrap-up

    That's it for this week's episode of Social Chatter.

    To watch next week's episode of Social Chatter, your weekly social media marketing talk show, tune-in to our YouTube channel or watch on Facebook to learn about the latest breaking social media news from this week!

    If you have any questions about any of the social media news or tools that were mentioned this week, please share them with us on Facebook, Twitter, LinkedIn or in the comments below.
     

About The Author
Profile photo of Christian Karasiewicz
Christian Karasiewicz Founder, Social Chefs Founder and CEO of Social Chefs, a digital marketing agency. I host two shows, #SocialChatter, the industries longest running social media marketing talk show and Social Snacks, 5 minute or less social media marketing tutorials.