08 Apr Social Chatter Episode 337: LinkedIn Creator Mode Tool Updates Christian Karasiewicz | Beth Granger, Christian Karasiewicz, LinkedIn Creator Mode, Sara Munro, Social media marketing talk show, Social media news | LinkedIn, Social Chatter, Social Media Marketing | ShareTweetSharePinBufferWhatsAppEmail55 SharesShareTweetSharePinBufferWhatsAppEmail55 Shares Welcome to the 337th episode of Social Chatter, the longest running social media marketing talk show. In addition to covering the latest breaking social media news, this article will focus on social media news from this past week, including LinkedIn Creator Mode tool updates. If you're new to Social Chatter, you can also read, watch or listen on our blog, YouTube channel or Alexa Flash Briefing. If you missed a previous episode of our social media marketing talk show, we discussed how to how to use Twitter Shops. Let's see what's new in social media this week with, Christian Karasiewicz, Sara Munro and guest, Beth Granger. Social Chatter: Social Media Marketing Talk Show - Episode 337 LinkedIn Creator Mode Tool Updates to Enhance Your Profile This week, we're taking a look at LinkedIn Creator Mode tool updates. If you're new to LinkedIn,they launched creator tools to give you access to LinkedIn, create an email newsletter, and added the ability to let people follow you or connect with you. They're now looking to enhance creator mode with a few new updates. Here's a look at these new LinkedIn Creator Mode tool updates and what you can expect. #LinkedIn is expanding Creator Mode tools to reach more professionals. More info: https://t.co/8fnesFkVQH#SocialChatter #SocialMedia #SocialMediaNews #LinkedInNews pic.twitter.com/7Vo85dihQL — Social Chefs (@socialchefs) April 6, 2022 Some of the new updates to creator mode include detailed analytics to help you track the performance of individual posts, statistics to see who is reading and engaging with your content, as well as tools to boost your LinkedIn presence, such as post notifications for creators you follow, or who send newsletters on LinkedIn. One of the other very useful LinkedIn Creator Mode tool updates are prompts to guide you as a creator when recording a profile video. This way if you're new, you'll new what type of videos work well for your profile, along with what information you may want to have, such as how to pronounce your name, what you do, and so on. Why LinkedIn Creator Mode Tool Updates Matter For Your Business By adding analytics to LinkedIn Creator Mode, you'll get a better idea not only if your profile is showing up in search, but also what content tends to perform best. For example, is there a certain type of article you shared? Maybe certain days of the week tend to be better for posting, and so on. By adding this information, you can make it part of your monthly social media check-up, to see how your efforts performed. This way you can continue to make adjustments and reach more of the right users on the platform. Remember, it's all about taking action. If you continue with the same posting strategy and don't take advantage to review impressions, engagements, and even demographics, you're missing out on a great opportunity to gain more insights into who you are reaching with your content. Related LinkedIn Articles LinkedIn Event Management Tools LinkedIn Creator Tools LinkedIn Dark Mode LinkedIn Audio Events Other Social Media News Mentioned Here are some additional social media news topics that we covered on our weekly live social media marketing talk show that are worth checking out. LinkedIn added new courses on building a stronger presence on the platform. Twitter is working on an edit button. Snapchat launches ASL Alphabet Lens to increase awareness and usage of sign language. Meta is adding the ability to share Facebook Reels from third-party apps. Tool of the week: Loom. How to Leverage LinkedIn Creator Mode Tool Updates We spoke with Beth Granger about using LinkedIn Creator Mode tools. Here are the tips she shared. Who should use LinkedIn Creator Mode? I like to say that if you are trying to build a network, keep a regular profile. If you are trying to build an audience, Creator Mode is an option. If you already create a lot of content, creator mode gives you immediate access to Newsletters and LinkedIn Live. Be aware that it forces you to have the Follow button on instead of the Connect button. What are some ways a user can leverage LinkedIn's Creator Mode tools to enhance their profile? The biggest way is to use the Newsletter feature. It allows people to subscribe and get notified every time you publish one. What are some pros and cons of using LinkedIn Creator Mode tools? The only con is that it forces you to have the Follow button on instead of the Connect button. The big pros are access to LinkedIn Live, Newsletters, and we assume, early access to future creator tools. Wrap-up To sum it up this week, we discussed LinkedIn Creator Mode tool updates. If you have any additional questions, please share them with us in the comments below. To watch next week's episode of Social Chatter, your weekly social media marketing talk show, tune-in to our YouTube channel or watch on Facebook to learn about the latest breaking social media news from this week!About The Author Christian Karasiewicz Founder, Social Chefs Founder and CEO of Social Chefs, a digital marketing agency. I host two shows, #SocialChatter, the industries longest running social media marketing talk show and Social Snacks, 5 minute or less social media marketing tutorials. ShareTweetSharePinBufferWhatsAppEmail55 Shares No Comments Comments are closed.
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