Welcome to the 283rd episode of Social Chatter, the longest running social media marketing talk show. In addition to covering the latest breaking social media news, this article will focus on social media news from this past week, including a Clubhouse accelerator program.
We will also take a look at the following social media news topics.
- Audio rooms on Instagram.
- LinkedIn launched campaign planning worksheets to help you with creating ads.
- New tool: A Clubhouse alternative that works on iOS and Android, Swell.
You can also watch or listen to Social Chatter on our blog, YouTube channel, podcast or Alexa Flash Briefing.
If you missed our last episode of our social media marketing talk show, we discussed recording Twitter Spaces audio.
Let's see what's new in social media this week with, Christian Karasiewicz, Troy Sandidge, and guest, Scott Ayres from Agorapulse.
Social Chatter: Social Media Marketing Talk Show - Episode 283
Clubhouse Creator First Accelerator
Clubhouse announced the Cluhouse Creator First Accelerator.
The program aims to help support and equip Creators with resources to bring their audio rooms to life.
How to Apply For the Clubhouse Creator First Accelerator
Anyone can apply to the Clubhouse Creator program.
It doesn't mean they'll accept you though.
They ask the standard questions when applying; however, you also have to upload samples of shows that you have built.
For example, it could be a podcast, live video show and so on.
You will also need to have a show idea to pitch to Clubhouse about developing.
Don't forget that you have until March 31, 2021, to apply for the Clubhouse Creator First Accelerator program, before it closes.
Why Clubhouse Creator First Accelerator Matters For Your Business
One thing that sets Clubhouse apart from other social media platforms isn't the fact that it's about interactive rooms. That is important.
What we like is that they want to help Creators.
Most social media channels give you. a platform and then it is up to you to figure out how you can and cannot use it.
Here, Clubhouse is building the process at the same time, and likely hopes to have a number of "built by Clubhouse" Creators to showcase to others who are interested in starting their own audio rooms.
Keep in mind that if you're not accepted, you should still use the platform and experiment with audio rooms.
Other Social Media News Mentioned
Here are some additional social media news topics that we covered on our weekly live social media marketing talk show that are worth checking out.
- Instagram is rumored to be testing audio rooms, a Clubhouse alternative.
- Use conversation settings to control replies to promoted tweets.
- LinkedIn is providing campaign planning worksheets when running ads.
Are Audio-Only Platforms Like Clubhouse For You?
This week, we talked about the Clubhouse Creator First Accelerator.
Here are some ways to decide if Clubhouse is right for your business.
What are some ways businesses can test if audio-only spaces like Clubhouse or Instagram Audio rooms are right for them?
- Look at others in your industry
- Plan out your content ahead of time
- Notify your audience, so they can prepare to join
- Test, test, test
- Run your test for at least 2 months (consistently)
- Ask your audience for feedback
If you are serious about building a presence on Clubhouse, be sure to apply to the Creator First program.
Continue to survey your audience and test new ways to connect with your audience.
The tool that we have for you this week is Swell.
Are you on an Android device and want to experience Clubhouse?
Maybe you've tried Clubhouse and want an alternative that works across iOS and Android?
With Swell, you can create your own audio rooms and have your voice heard online.
Here is a look at Swell.
Swell is a free download.
Create an audio-only experience for your customers
To sum it up this week, we discussed the Clubhouse Creator First accelerator program, a tool to help you start building audio rooms on Clubhouse, fast.
To watch next week's episode of Social Chatter, your weekly social media marketing talk show, tune-in to our YouTube channel or watch on Facebook to learn about the latest breaking social media news from this week!
If you have any additional questions about the Clubhouse Creator First accelerator program, please share them with us on Facebook, Twitter, LinkedIn or in the comments below.