16 Sep Social Chatter Episode 309: LinkedIn Dark Mode, Limit Your Exposure to Blue Light Christian Karasiewicz | Christian Karasiewicz, LinkedIn dark mode, LinkedIn News, Sara Munro, Social media marketing talk show, Social media news, social media news 2021, What is dark mode | LinkedIn, Social Chatter, Social Media Marketing | 0 ShareTweetSharePinBufferWhatsAppEmail80 SharesShareTweetSharePinBufferWhatsAppEmail80 Shares Welcome to the 309th episode of Social Chatter, the longest running social media marketing talk show. In addition to covering the latest breaking social media news, this article will focus on social media news from this past week, including LinkedIn Dark Mode. We will also take a look at the following social media news topics. LinkedIn shared tips on engaging SMBs. LinkedIn is going to shutdown Stories. Instagram is testing Montage for Reels. Twitter is testing bot labels. Twitter Spaces is adding details to end cards. Pinterest is testing a vertical watch mode. You can also read, watch or listen to Social Chatter on our blog, YouTube channel or Alexa Flash Briefing. If you missed our last episode of our social media marketing talk show, we discussed Ray-Ban Stories from Facebook. Let's see what's new in social media this week with, Christian Karasiewicz, Sara Munro and guest, Kate Paine. Social Chatter: Social Media Marketing Talk Show - Episode 309 LinkedIn Dark Mode For Greater Accessibility and Inclusivity This week, we're talking about LinkedIn Dark Mode. If you're unfamiliar with dark mode, it's a light-on-dark color scheme. It's goal is to reduce light emitted from a device to maintain the contrast. In a nutshell, it can make the screen easier to read in the evening, while reducing the amount of light. LinkedIn Dark Mode can also make the screen easier to read, by changing the background color of apps from white to dark. This can also reduce glare on your glasses. #LinkedIn is rolling out dark mode.Look for it under:Settings & Privacy > Account Preferences > Display.#SocialChatter #SocialMedia #SocialMediaNews #LinkedInNews https://t.co/oaHUusCC8i pic.twitter.com/ysxMTVhyB9— Social Chefs (@socialchefs) September 14, 2021 If you're interested in accessing LinkedIn Dark Mode, you'll want to update your mobile app. You can also enable or disable dark mode on desktop or mobile. How to Use LinkedIn Dark Mode To turn on dark mode on LinkedIn, follow these steps. Login to LinkedIn Under your account, click on Settings & Privacy Next, click on "account preferences" Look for "dark mode" and choose between device settings, dark mode or light mode. Why LinkedIn Dark Mode Matters For Your Business Dark mode is an often requested feature. While there isn't a lot of utility for growing a business, it can help keep you, a business owner, working more comfortably. For example, if you spend a lot of time at your computer, you can wear blue light glasses and implement LinkedIn Dark Mode, to reduce eye strain. In addition to helping with eye fatigue, dark mode is also improving accessibility and inclusivity, for people who suffer from conditions where they need LinkedIn Dark Mode. Other Social Media News Mentioned Here are some additional social media news topics that we covered on our weekly live social media marketing talk show that are worth checking out. LinkedIn published tips on engaging SMBs. LinkedIn plans to shutdown Stories. Instagram is testing Montage to turn Stories into Reels. Twitter is testing adding bot labels to account profiles for greater transparency about accounts you follow and engage with. End card details are coming to Twitter Spaces. Pinterest is testing vertical watch mode - think TikTok. Tips to Grow Your LinkedIn Presence This week, we talked with Kate Paine about growing your LinkedIn presence and strengthening your brand. Here are the tips she shared: What would you say is the best place for your personal brand to "live" online? Your website. LinkedIn and social media platforms are great to market yourself and network. You own your website, so consider building there. If you plan to use LinkedIn to grow your business, be sure if you're using an automation tools, such as Dux-Soup, that you review LinkedIn's guidelines on approved partners, what they allow, etc. This way your hard work to build a personal brand doesn't go to waste if you run afoul of their terms. What is it about LinkedIn that can make your personal brand stand out? Your personal brand can live in your LinkedIn profile. It is one of the only places you can put out your social proof. Leverage LinkedIn Creator Mode and Cover Story. You can create a great short video to share with others. What is the top thing that someone must do this week to improve their LinkedIn profile? Don't ignore the about section of your LinkedIn profile. Your about section is one of the most read sections on your LinkedIn profile. It's 2,600 characters of really great digital real estate. In addition, Kate Paine suggests using her three-part recipe for your LinkedIn bio. Who you are, why you got started in your career. What you do, who you help. How you use one of your skillsets to solve problems. Wrap-up To sum it up this week, we discussed LinkedIn Dark Mode, which works on mobile and desktop and creates greater accessibility and inclusivity. To watch next week's episode of Social Chatter, your weekly social media marketing talk show, tune-in to our YouTube channel or watch on Facebook to learn about the latest breaking social media news from this week! If you have any additional questions about how to use LinkedIn dark mode on your account, please share them with us on Facebook, Twitter, LinkedIn or in the comments below.About The Author Christian Karasiewicz Founder, Social Chefs Founder and CEO of Social Chefs, a digital marketing agency. I host two shows, #SocialChatter, the industries longest running social media marketing talk show and Social Snacks, 5 minute or less social media marketing tutorials. ShareTweetSharePinBufferWhatsAppEmail80 Shares
